Tonya Leslie, Senior Account Manager and Carol Rasco, President and CEO, RIF

To address the persistent gap in minority children’s reading scores, Reading Is Fundamental launched the RIF Multicultural Literacy Campaign to promote and support early childhood literacy for children under the age of 5 in African-American, Hispanic, and Native American communities.

The RIF Multicultural Literacy Campaign includes parent and caregiver training materials and workshops, a new early childhood literacy website, multicultural book collections, and a public education campaign.

“Parents have tremendous impact on how well their children develop language skills in the first five years of life,” says Carol H. Rasco, president and CEO of RIF. “The RIF Multicultural Literacy Campaign reinforces this message and offers parents and caregivers new resources to help them get their children prepared for success with reading and in school.”

Have a success story about your RIF program that you’d like to share? Send it to us! Include a fact sheet telling us:

* RIF Coordinator Name
* Address
* Daytime Phone Number
* Year the Program Was Started
* Children Served Annually
* Number of sites
* One paragraph detailing the success story
* Photos (photos won’t be returned)

Please send your success story to:

RIF COORDINATOR CORNER
Scholastic Inc
524 Broadway
New York, NY 10012
Attention: Tonya Leslie